Disney Mega Train Tours
Client: Foresight Promotions for Buena Vista International
Date: 1995 - 1996
Location: UK & Europe
The Mega Train Tours were a pan-European promotional tool that launched the classic animated feature films The Hunchback of Notre Dame and Hercules.
Over two years, the spectacular custom-built show trains visited 120 cities, from Stockholm to Seville, in 12 countries.
Our tour and production management team delivered planning, budgeting, feasibility studies, site meetings and operational design, cast member auditions, staffing & rail management, road management, coordination of on-site marketing, promotional and retail activities, show control, guest control, queue line systems, customer & commercial relations.
These unique themed events were widely acclaimed and attracted a combined total of 1.25 million guests.